Using Expert Networks for Digital Commercialization in Healthcare
What We Did
To find and screen thought leaders in healthcare who could meet this crossroads of needs, Expert by Big Village wasted no time in effective delivery. Across the massive spectrum of healthcare, our specific subtopics for expert recruiting included brokerage, digital spaces, commercialization, insurance, consumer preferences, healthcare products, usage, and data. We also hunted for consultants in marketing, technology development, and omnichannel support. We marshaled multiple tools for combining searches carefully and quickly, then personally screened dozens of CTO’s, Heads of Strategy, Senior Directors, researchers, digital transformation consultants, fintech innovators, and similarly qualified leads who overlapped significant healthcare leadership with an insurance focus.
In step with our standard offering, Expert by Big Village’s deliverable to our client included scoping together, screening each expert, scheduling each interview, joining each IDI to ensure access, anonymizing our client, recording each consultation (with interviewee prior consent), providing the transcript of each interview to our client, and handling payments and contracts for every expert interviewed. The process — and the results — were strengthened by the Expert by Big Village personal touch, attentiveness, and frequent updates on interview progress and scheduling.