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Secondary Insights

Secondary Insights, a core capability of Big Village, integrates human insight and authoritative content with technology to deliver insightful business decision support. The Secondary Insights team serves as an extension of your team – providing authoritatively sourced company, market, and audience insights to inform your business needs.

Why partner with Secondary Insights?

Our analysts leverage continuously improving sources that integrate text analytics, AI, and other technologies.

Big Village maintains internal libraries and has access to a broad range of public and proprietary databases.

We create holistic solutions by blending advisory expertise, insights from extensive authoritative published sources, professional insights from peer-recommended experts, and social media analytics.

Secondary Insights invests significantly annually in various industry sources – specialty industry data, trades, newspapers, business publications, databases, and business directories.

What you get with Secondary Insights

Offerings

  • Dedicated research director steeped in your industry to extend your team

  • Access to Big Village’s extensive resources

  • Expedited and accelerated deadlines

  • Cost effective pricing for requests

  • Regular connections with team to review needs and deliverables

  • Access to a team of secondary researchers with resource expertise

Common Requests

  • Competitive / strategic intelligence

  • Trend / innovation monitoring

  • Customer / consumer demographics

  • Market /Company Profiling

  • Market sizing /market share

  • Expert industry analysis

  • Supplier/Sourcing Research

  • Industry best practices

  • Global document delivery

Our Resources

  • Business, trade, & scholarly journals

  • Professional & trade association memberships

  • Directories & references sources

  • Databases & subscription content aggregators

  • Syndicated MR

  • Social Media Analytics

  • Patents

  • Conference Proceedings/ Analyst Reports

  • Company Annual Reports/Presentations

Pricing

Standard Access

  • Dedicated research director steeped in your industry to extend your team
  • Access to Big Village’s extensive resources
  • Expedited deadlines and preferred pricing for requests
  • Monthly connections with your director to review needs and deliverables
  • Minimum annual investment commitment
Investment: $20,000

Enhanced Access

  • Dedicated research director steeped in your industry to extend your team
  • Access to Big Village’s extensive resources
  • Expedited deadlines and preferred pricing for requests
  • Semi-monthly connections with your director to review needs and deliverables
  • Semi-annual tracking of a topic of the client’s choosing (industry, selected competitors, etc.)
Investment: $40,000

Premium Access

  • Dedicated research director steeped in your industry to extend your team
  • Access to Big Village’s extensive resources
  • Expedited deadlines and preferred pricing for requests
  • Weekly connections with your director to review needs and deliverables
  • Quarterly tracking of a topic of the client’s choosing (industry, selected competitors, etc.)
Investment: $80,000+

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