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The Insights Summer Vacation Survey Finds That…

July 30, 2020

41% of Americans Have Cancelled Their Summer Vacations

It’s almost the middle of summer, a time when Americans are traditionally on their annual summer vacation, planning to go on vacation, or have recently come back from one. But with COVID-19 have Americans changed their summer vacation and travel plans? According to the Big Village Insights Summer Vacation survey, 41% of Americans have cancelled their summer vacations due to COVID-19, 19% have postponed them, and only 7% have gone or plan to go on a vacation this summer.

The Big Village Insights team conducted the survey to find out more about Americans’ summer vacation and travel plans. Had they changed them because of COVID? Would they still visit some of the most popular summer vacation family destinations that have reopened such as Disney World?

Find out what Americans are thinking via the Big Village Insights survey findings below:

Have you cancelled or postponed your summer vacation due to COVID-19?

What modes of transportation will you use to travel to your summer vacation destination? 

Has COVID-19 changed the way you plan to travel on your summer vacation?

Do you plan to go to any of these destinations now that they have reopened?


About Big Village

Big Village is a global advertising, technology, and data company. Driven by our diverse group of experts, we provide a new way of working by bringing programmatic solutions, media, insights, and creative all under one roof. Big Village is headquartered in New York and has 12 offices across North America, Europe, and Australia. Find out more at


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