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The Pulse: Uncovering New Reactions to News and Culture

December 12, 2023

We asked Americans for their feelings and reactions towards a list of terms in today’s news and culture.


Below is a list of words/terms that are often referenced in today’s news/culture. When you see or hear each, does it make you feel:



This CARAVAN survey was conducted by Big Village Insights among a demographically representative U.S. sample of 2,014 adults 18 years of age and older. This survey was live on December 1-6, 2023.

Learn more about our Online CARAVAN® omnibus surveys here.

Contact us at for more information.