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Cassandra, Big Village’s youth & culture experts, leveraged their knowledge of these generations to take the long view into how Covid-19 will impact Gen Z & Millennials.

In today’s fast-paced and often cluttered landscape, people are bombarded with requests for their time and attention, making it crucial to find effective ways to encourage survey participation. One proven strategy is offering incentives.

Cassandra announced they are conducting a new syndicated study on Generation Alpha (defined as ages 0-11) to uncover their mindset and values.

Cassandra takes the long view into how COVID-19 will impact Gen Zs and Millennials, their values, their behaviors, and how culture moves forward.

Bright Mountain Media, a global holding company with current investments in digital media technology and publishing, today announced the acquisition of two critical business units of Big Village.

The last bastion of linear television has remained live sports. Once consumers widely make the jump to streaming for live sports, there will be little else, other than the inertia of older generations, to keep linear TV afloat.

We followed up with Americans on their thoughts and plans for the 2023 Holiday Season. What are their holiday shopping habits? When do they plan to decorate?

Consumers weighed in on how they feel about the MLB returning as well as their feelings towards cryptocurrency and COVID-19, two years later.

We surveyed Americans on their sports streaming habits. What are they watching, and how are they watching it?