Connect and Understand Your Consumers
COVID-19 has just begun and already the business impact is felt. Now, more than ever, it is vital that businesses connect and understand their consumers – what they are going through, what they need, and how they feel.
At Big Village, we have the real-time pulse of the consumer, today, and always. Throughout this pandemic, we will be offering weekly insights from identifying important data points and trends from the voice of the consumer.
Key Findings as of March 29, 2020:
Methodology
At Big Village, we are keeping the pulse on the consumer during the COVID-19 pandemic, and are regularly running our CARAVAN surveys on these issues. Contact us at caravaninfo@big-village.com for more information, or for the full CARAVAN survey findings.
These Online CARAVAN® omnibus surveys were conducted March 13-15, March 20-22, and March 27-29, 2020. Approximately 1000 adults selected from opt-in panels were surveyed each time. The results are also weighted to U.S. Census data to be demographically representative.
Written by the Caravan team at Big Village Insights.
More about CARAVAN
Today’s world is moving faster than ever. Consumers expect brands and agencies to connect with their values while evolving as quickly as their needs. Businesses need to make critical decisions with speed and agility while anticipating their customers’ next move. Tomorrow things will move even faster — are you prepared?
Big Village’s CARAVAN® Omnibus Surveys is our agile solution that provides actionable data quickly and cost-effectively, so you can uncover the insights you need to succeed.