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The Pulse: Super Bowl Sunday Is Coming

January 26, 2021

The Pulse of the American Consumer is focused on continued insight into consumer sentiments for businesses across all industries.

 

COVID-19 and the new presidential inauguration are still on consumers’ minds, but with the playoff football games happening last weekend, US adults are turning their attention and excitement to Super Bowl Sunday. In order for businesses to have the most success connecting with their consumers, they have to understand them – what they are interested in, what they need, and how they feel.

At Big Village, we have the real-time pulse of the consumer, today, and always. Throughout 2021, we will be offering weekly insights through identifying important data points and trends from the voice of the consumer.

If you would like more information on Big Village CARAVAN surveys, contact us below:

At Big Village, we will be keeping up with the pulse of the consumer throughout 2021, and are regularly running our CARAVAN surveys on current social issues. Contact us at caravaninfo@big-village.com for more information or for the full CARAVAN survey findings.

This Online CARAVAN® omnibus surveys were conducted on January 8-10, January 15-17, and January 22-24, 2021.  Approximately 1,000 adults selected from opt-in panels were surveyed. The results are also weighted to U.S. Census data to be demographically representative.

Written by the CARAVAN team at Big Village Insights.