The Pulse of the American Consumer is focused on continued insight into consumer sentiments for businesses across all industries.
As 2022 begins, American consumers are planning their upcoming travel and thinking about where they will be investing their money. In order for businesses to have the most success connecting with their consumers, they have to understand them – what they are interested in, what they need, and how they feel. At Big Village, we have the real-time pulse of the consumer, today, and always. Throughout 2022, we will be offering weekly insights by identifying important data points and trends from the voice of the consumer.
Key Findings as of January 16, 2022:
At Big Village, we will be keeping up with the pulse of the consumer throughout 2021, and are regularly running our CARAVAN surveys on current social issues. Contact us at firstname.lastname@example.org for more information or for the full CARAVAN survey findings.
This Online CARAVAN® omnibus surveys was conducted on January 14-16, 2022. Approximately 1,000 adults selected from opt-in panels were surveyed. The results are also weighted to U.S. Census data to be demographically representative.
Written by the CARAVAN team at Big Village Insights.