Search Results

We asked Americans for their feelings and reactions towards a list of terms in today’s news and culture.

Big Village CARAVAN pulled consumer opinions and preferences of current television content and providers across the television landscape.

Ready-Made Solutions are a suite of expert-designed research solutions that help brands iterate product and service ideas based on explicit and implicit metrics in a way that addresses two common pain points of DIY research: methodological expertise (design and analysis) and data quality. I’m breaking down the different solutions that make up the suite, explaining how they reinforce each other and outlining Big Village’s approach to data quality, which underpins the solutions.

Generative AI continues to be a major topic in 2024, so we took an updated look at how 12 major countries around the world feel about Generative AI.

The Big Village Insights team conducted a survey to discover how Americans plan to celebrate Pride Month, how the LGBTQ+ community is represented in the media, how brands can show authentic support for Pride Month, and more.

We have processes in place that allow us to maintain fast-paced, reliable results. This includes a standardized starting point for all projects; however, this doesn’t mean that we can’t be flexible to meet our clients’ research needs.

U.S. consumers tuned in this week to give insight into upcoming travel plans and destinations they will be visiting in upcoming months as well as why some will not be traveling. They also provided an update into their overall consumer confidence levels regarding the current and future conditions of the U.S. 

We’re diving into perceptions towards Generative AI through a lens of different demographics.

We surveyed Americans on their feelings of anxiety. What are their anxiety levels and how often are they experiencing them? What situations make them most anxious? How concerned are they about the mental health crisis?

Electric vehicles are a hot topic of conversation, and American consumers broke down if and why they will or will not be buying an electric vehicle for their next car in this weeks The Pulse of the American Consumer.

Focusing on government standards & oversight, over half of respondents in each country expressed interest in seeing governments implement greater standards and oversight into AI/Gen AI tools/apps.

We surveyed parents on their back to school shopping habits for 2023.