The Pulse of the American Consumer is focused on continued insight into consumer sentiments for businesses across all industries.
Since the beginning of the year, there has been a drop in Consumer Sentiment about the economy. Generally, consumers are currently feeling okay about the short-term economy, but not as hopeful for the long-term economy. In order for businesses to have the most success connecting with their consumers, they have to understand them – what they are interested in, what they need, and how they feel. At Big Village, we have the real-time pulse of the consumer, today, and always.
Key Findings as of March 18, 2022:
Methodology
At Big Village, we will be keeping up with the pulse of the consumer throughout 2021, and are regularly running our CARAVAN surveys on current social issues. Contact us at caravaninfo@big-village.com for more information or for the full CARAVAN survey findings.
This Online CARAVAN® omnibus surveys was conducted on February 16-18, 2022. Approximately 1,000 adults selected from opt-in panels were surveyed. The results are also weighted to U.S. Census data to be demographically representative.
Written by the CARAVAN team at Big Village Insights.